To celebrate International Older Person’s Day on 1st October 2015 the Prevention of Falls Network for Dissemination (ProFouND) consortium, with members throughout Europe delivered flash mobs and/or took part in strength and balance exercise classes to raise awareness of falls prevention.
Instituto de Biomecánica (IBV) and ATENZIA took part in the event, organising a flash mob in Valencia with older people taking part.
Overall, the Stay Strong Stay SteadyCampaign involved over 500 older and younger people from across 9 EU countries (England, Germany, Greece, Norway, Portugal, Scotland, Spain, Sweden, Wales) plus special guest contribution from our advisory partner in Australia. Juan Vicente Durá, IBV researcher,said, “we are really pleased by the response from across Europe to this initiative. The enthusiasm and commitment of the older people who took part shows the value of keeping active in older age”.
Watch the EU Flash Mob montage here https://www.youtube.com/watch?v=iekHwmOh084
